Joining forces for the environment

Every day millions of people buy and sell used items on Schibsted’s and Adevinta’s marketplaces around the world. Every time someone participates in secondhand trade it is an engagement for our common future. We call it the Second Hand Effect.

Thanks to a unique report with data from ten of Schibsted’s and Adevinta’s marketplaces we can convert the environmental benefit from our users’ trade into numbers. These sites engage millions of users each month – and the result is astonishing. When summarizing the potential effect from secondhand trade during 2018 at Milanuncios in Spain, Leboncoin in France, Subito in Italy, Jófogás in Hungary, Blocket in Sweden, Finn in Norway, Tori in Finland, Avito in Morocco, OLX in Brazil and Segundamano in Mexico it adds up to 20.5 million tons greenhouse gases and 1.1 million tonnes plastic!

This means that our users are potentially saving 20.5 million tons greenhouse gases and 1.1 million tonnes of plastic during one year.

What do these figures mean?

This huge amount of greenhouse gas is equivalent to almost 40 percent of all greenhouse gas emissions in Norway for a year.

But the Second Hand Effect is much more than just numbers. For many people it’s a social movement and a way of life. It means meeting new people, embracing a passion and being part of a community, trading things from one hand to another. It is an individual choice to live a more sustainable life.

Greenhouse gases and global warming

Greenhouse gas is a result of combusting all kinds of material, including humans and animals breathing. As we use, produce and dispose more and more resources, the levels of greenhouse gas is constantly growing and causing global warming. As a result, we see more environmental disasters, rising sea levels, drought, less drinkable water and smaller harvests.

Over-consumption of natural resources

Globally, we are consuming as if we had the resources equivalent to 1.6 planets. This means we are consuming too much, too fast, which will lead to a lack of natural resources for coming decades. By consuming in a responsible way and considering repairing, reusing, sharing and recycling products, we can slow down the over-consumption of resources and the negative environmental impact such as pollution, land-use and the ineffective use of existing resource. Selling and buying second-hand is one of the most efficient ways of contributing to minimizing the negative environmental impact related to consumption.

At this site, you can read all about the Second Hand Effect, dig into facts and figures about the different sites’ savings, learn about the method and meet some of our users. And not least – understand how you can live even more sustainable.

Our environment is a burning issue. In many countries, governments are now investigating how we can change our societies and way of living on a deeper level.

Most importantly though – when it comes to the Second Hand Effect – it’s all of you buying used items who are the true environmental heroes.

NAME: Britt Nilsen

TITLE: Head of Sustainability in Schibsted